{"id":591,"date":"2025-09-23T08:12:33","date_gmt":"2025-09-23T08:12:33","guid":{"rendered":"https:\/\/zestyfinds.net\/beauty\/?p=591"},"modified":"2025-09-23T08:12:33","modified_gmt":"2025-09-23T08:12:33","slug":"rhode-beauty-sold-for-1-billion-the-tower28-sunscreen-debacle-what-happened-makeup-news","status":"publish","type":"post","link":"https:\/\/zestyfinds.net\/beauty\/?p=591","title":{"rendered":"Rhode Beauty SOLD for $1 BILLION! + The Tower28 Sunscreen DEBACLE! What Happened? | Makeup News"},"content":{"rendered":"<p><iframe loading=\"lazy\" width=\"480\" height=\"270\" src=\"\/\/www.youtube.com\/embed\/EXeNG0_Jqns\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p>This week in beauty news: Rhode Beauty has been sold to E.L.F. for $1 billion, Tower28 admits to misleading customers about their new sunscreen, Beautycounter is back from bankruptcy with a new name (but are they still an MLM?), and Dr. Squatch is selling Sydney Sweeney bathwater soap (yes, really). These stories and so many more are in this week&#8217;s show!<\/p>\n<p>We\u2019re breaking down the biggest headlines, analyzing the tea, and asking what the heck is going on in the beauty industry right now. Grab a drink and a snack because this week is WILD.<\/p>\n<p>*Article Links*<br \/>\nRhode https:\/\/tinyurl.com\/bdhm8d4h https:\/\/tinyurl.com\/2t4yk6ch https:\/\/tinyurl.com\/cdk6azcc https:\/\/tinyurl.com\/b6zz3a98 https:\/\/tinyurl.com\/ymc8teuk https:\/\/tinyurl.com\/yeymtuf9 https:\/\/tinyurl.com\/yx7236k5 https:\/\/tinyurl.com\/mpc9v829<br \/>\nSydney Sweeny bathwater soap https:\/\/tinyurl.com\/3zkakbws https:\/\/tinyurl.com\/3zkakbws<br \/>\nBang Bang Skincare https:\/\/tinyurl.com\/55jp8k6s<br \/>\nGodMode https:\/\/tinyurl.com\/y29me49v<br \/>\nLindsay Lohan Skincare https:\/\/tinyurl.com\/yc2aexf7 https:\/\/tinyurl.com\/mrx3tf3d<br \/>\nGlowissima https:\/\/tinyurl.com\/2fvttna7<br \/>\nMike\u2019s Hot Honey x Burt\u2019s Bees https:\/\/tinyurl.com\/3j8ez4bw<br \/>\nBeautycounter is now Counter https:\/\/tinyurl.com\/3byf6dph<br \/>\nPride https:\/\/tinyurl.com\/bdemd8r3 https:\/\/tinyurl.com\/bdddhn6w https:\/\/tinyurl.com\/ym6xjcxp https:\/\/tinyurl.com\/bdx86wvu https:\/\/tinyurl.com\/32xrzceh https:\/\/tinyurl.com\/5yxxmm2d https:\/\/tinyurl.com\/4schu4s5<br \/>\nELF Prices Up https:\/\/tinyurl.com\/y5kzkmfk <\/p>\n<p>*Purchase Links*<br \/>\nBang Bang\u2019s Forever Care https:\/\/forevercare.plus\/<br \/>\nGlowissima https:\/\/www.glowissima.com\/<br \/>\nBurt\u2019s Bees Mike\u2019s Hot Honey https:\/\/rstyle.me\/+btf0at5DxovLifpnr0Wi9w <\/p>\n<p>*On My Face*<br \/>\nJordan Liberty Masterclass Pro Cheek Palette (face and eyes) https:\/\/blendbunnycosmetics.com\/products\/masterclass-pro-cheek-palette-x15-shades<br \/>\nLips in Fiction &#8211; https:\/\/blendbunnycosmetics.com\/products\/masterclass-lip-oil-gloss?variant=40540262432832<br \/>\nMilk Makeup Hydrating Gel Tint https:\/\/rstyle.me\/+kreHyPw2O55NuOYeywEaAg<\/p>\n<p>*Time Stamps*<br \/>\n0:00 Intro<br \/>\n1:26 Rhode Beauty SOLD for $1 BILLION!<br \/>\n15:07 Buy Sydney Sweeny&#8217;s bathwater in soap form. For real.<br \/>\n19:57 Celebrity tattoo artist, Bang Bang, launches skincare<br \/>\n23:59 Makeup for female gamers? GodMode is coming!<br \/>\n27:21 Real Housewives&#8217; Cynthia Bailey launches skincare<br \/>\n29:19 Lindsay Lohan beauty brand on the way?<br \/>\n31:01 Another weird collab from Burt&#8217;s Bees<br \/>\n31:49 Beautycounter is BACK&#8230; but is it more of the same with a different name?<br \/>\n36:41 The Tower28 Sunscreen DEBACLE! What Happened?<br \/>\n53:27 Pride is&#8230;different this year \ud83d\ude41<br \/>\n59:22 ELF talks tariffs and sends a surprise gift to someone who needed it<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<br \/>\nCurious about my current favorite skincare and makeup products? I&#8217;ve got a bunch for you all in one place! https:\/\/shop.howl.me\/JenLuv<\/p>\n<p>Want a written version of the latest makeup news? Check out my free Subtack here: https:\/\/jenluv.substack.com\/<\/p>\n<p>Like my shirts? Most of them are from Stitch Fix! If you use my customer referral code, we both get $25 toward our next order! https:\/\/www.stitchfix.com\/invite\/cqk5ngntym?utm_campaign=InviteReferral&amp;sod=w&amp;som=c&amp;g=w<\/p>\n<p>Thanks for subscribing to my channel (https:\/\/www.youtube.com\/subscription_center?add_user=jenluvsreviews) !  Here we talk makeup news on my weekly series What&#8217;s Up in Makeup. The top news segment focuses on beauty influencers, cosmetic brands, and fascinating stories about the cosmetic industry. The product report talks about all of the latest makeup releases at Sephora, Ulta, and beyond! You&#8217;ll also find deep dives about he beauty community, makeup and skincare brands, products, and so much more! I hope you love it here!<br \/>\nWant to be part of the Collective Brain Elite? Join HERE for $1.99 per month &#8211; https:\/\/www.youtube.com\/channel\/UCR96_hHJu3HE6vmu39_bRAw\/join<\/p>\n<p>FTC: This is not a sponsored video.<br \/>\nOut-tro Music: Dimples by Oomiee via Epidemic Sound<br \/>\n*******************<br \/>\nWant to help out with What&#8217;s Up in Makeup? Check out our Hunters group! https:\/\/www.facebook.com\/groups\/wuimhuntersofficial<br \/>\n*******************<br \/>\nInstagram: jenluvsreviews<br \/>\nTikTok: https:\/\/www.tiktok.com\/@jenluvsreviews?lang=en<br \/>\n*******************************<br \/>\nAffiliate Code<br \/>\nHouse of Marste https:\/\/www.houseofmarste.com\/?ref=JenLuvs<br \/>\nColour Pop https:\/\/colourpop.sjv.io\/JENLUV<br \/>\nSave 10% at Sigma with code JENLUV<br \/>\nSave 15% off select collections at Natasha Denona with code JENLUV https:\/\/natashadenona.com\/JENLUV<br \/>\nMy FAVORITE Popcorn at CityPop Denver https:\/\/collabs.shop\/16wagi<br \/>\nArttitude Cosmetics &#8211; JENLUV for 10% off<br \/>\nJENLUV10 for 10% off at Salt New York (owned by the AMAZING Kiki G)<\/p>\n<p>CURRENT SETUP:<br \/>\nIKEA Alex Drawers (9): https:\/\/go.magik.ly\/ml\/vr6g\/<br \/>\nIKEA Alex Drawers (5): https:\/\/go.magik.ly\/ml\/vr6h\/<br \/>\nMain Camera: https:\/\/shop-links.co\/1754696005976721339<br \/>\nFAVORITE Lens right now: https:\/\/shop-links.co\/1754696005286447409<br \/>\nLens Adapter for GH5: https:\/\/shop-links.co\/1754696006107520142<br \/>\nBest Lights: https:\/\/amzn.to\/3adDo7B<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This week in beauty news: Rhode Beauty has been sold to E.L.F. for $1 billion, Tower28 admits to misleading customers [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":592,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-591","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zestyfinds.net\/beauty\/?p=591\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rhode Beauty SOLD for $1 BILLION! + The Tower28 Sunscreen DEBACLE! 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