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Last News From The South
Four good friends on a backpacking journey across South America – a whole month wandering through Argentina, Chile and Peru. […]
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Shades of Beauty
A short film that affectingly explores notions of beauty, representation, and race, as a young girl looks at a range […]
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Seconds Of Beauty – 1st round compilation
60 seconds of beauty submitted by users to the first round of The Beauty Of A Second short film contest. […]
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SKIN CARE TIPS 2016 WHY SUN WRINKLES ARE WORSE
(Client: Lesley Goodson-BeautyProof.com) PACKAGES AVAILABLE, 5/10/20/ VIDEO WEB SERIES OR YOUTUBE CAMPAIGNS. ASK FOR OUR GOOGLE RANKING PROCESS! – This […]
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Top tips for makeup and skin care after 45
MCo Beauty Just Duped an ENTIRE Sephora Store 😱 #sephora #dupes #beautynews
Beauty enthusiasts are losing their minds over MCoBeauty’s latest move, but this time it’s not just about finding a budget-friendly lipstick. The drama is unfolding as the billion-dollar dupe brand didn’t just copy a product—they duped an entire store. In this video, we dive into the details of the viral “Sephora-style” pop-up event, featuring the iconic black-and-white stripes and loyalty cards that looked eerily similar to the retail giant.
The only difference? Instead of spending hundreds, everything at the register rang up as “free.” We explore the implications of this aggressive dupe culture on the industry and ask the big question: Is this genius marketing to foster belonging, or a lawsuit waiting to happen? With thousands waiting over three hours for free products, we examine the fine line between inspiration and imitation.
Let me know in the comments: Do you think MCoBeauty is taking it too far?
