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August 3, 2023

OFFICIAL

Elemental Beauty

Directed by: Christian Ferretti Creative Direction: Mark Fina Cinematographer: Alexander Hankoff Editor: Kate Owen Makeup Artist: Ozzy Salvatierra Hair Stylist: […]

August 3, 2023

OFFICIAL

Redefining Beauty

Proudly presenting our startling new beauty showcase – ✨ Redefining Beauty ✨ – What if we redefined beauty? What if […]

August 3, 2023

OFFICIAL

Path of Beauty

Path of beauty – Director’s Cut Version. A women walks in the Musée du Louvre, alone. The museum is completely […]

August 3, 2023

OFFICIAL

Discipleship Doesn’t End With Evangelism

Pastor David Platt talks about the role of evangelism in discipleship. Sharing the gospel is absolutely necessary, but our ultimate […]

August 3, 2023

OFFICIAL

“PIMP in the SERP!” – The $20 rap video

“PIMP in the SERP!” is a Rap Video that I directed/shot/edited/colored for “ymarketing” based in Los Angeles. “ymarketing” is an […]

MCo Beauty Just Duped an ENTIRE Sephora Store 😱 #sephora #dupes #beautynews

Beauty enthusiasts are losing their minds over MCoBeauty’s latest move, but this time it’s not just about finding a budget-friendly lipstick. The drama is unfolding as the billion-dollar dupe brand didn’t just copy a product—they duped an entire store. In this video, we dive into the details of the viral “Sephora-style” pop-up event, featuring the iconic black-and-white stripes and loyalty cards that looked eerily similar to the retail giant.

The only difference? Instead of spending hundreds, everything at the register rang up as “free.” We explore the implications of this aggressive dupe culture on the industry and ask the big question: Is this genius marketing to foster belonging, or a lawsuit waiting to happen? With thousands waiting over three hours for free products, we examine the fine line between inspiration and imitation.

Let me know in the comments: Do you think MCoBeauty is taking it too far?

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